With a clear business strategy and knowing the potential users that we needed, we did 3 co-creation sessions with different stakeholders from the company.
The objective was redesign not only the hole website, also the landing pages and white labels, and improving the performance and quality score of our communication.
To do that we count with a Google team working closely with the UX, Marketing and IT team of the enterprise. After months of work, we could proudly say that all the challenges were achieved.